What people are actually choosing between
Truity is widely cited because it publishes psychometric content and many of its quizzes are free at the entry point. The TypeFinder is the MBTI-style test most readers compare to MBTI USA.
The choice usually comes down to two things: how long you want the questionnaire to be, and whether you want the test to live inside a broader catalog of personality assessments or as a focused MBTI-only experience.